Espon Product Microsite

Designed a mobile-first Product Page Description for Epson, optimized for the Shopee and Lazada in-app experience. The microsite was created to communicate key product features through an engaging visual narrative while guiding customers through the product's value proposition before purchase.

Brand

Epson Singapore

Role

Layout, Graphics

Year

2022

Project type

Layout

Design Approach

As marketplace product pages are often information-heavy and viewed entirely on mobile devices. The challenge was to present technical product information in a way that was clear, digestible, and visually engaging, while keeping to platform specifications and Epson's brand guidelines.

With that, i mapped out a quick wireframe before laying out the graphics.

Final Layout

This microsite layout was later also replicated for the rest of their printer products that were listed on the respective the marketplaces.

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